Sunday, August 09, 2026

The private sector is answering President Trump’s call to lower prices. Really!

How much is President Trump intervening in private businesses? Or is this just false advertisement by the president?

Government price controls by persuasion and/or browbeating?

"... Major retailers including Walmart, Target, Kroger, Giant Eagle, Albertsons, and Costco are cutting prices on thousands of everyday items. Novo Nordisk reduced Ozempic and Wegovy to as low as $199–$350 per month. Pfizer is cutting prices up to 85% through TrumpRx.
Energy utilities including Alliant Energy, NiSource, and Entergy have committed a combined $3.4 billion in consumer savings.
And automakers Ford and Stellantis are offering employee pricing and 0% financing nationwide. ...

Private Sector Answers the Call: Retailers, Drugmakers, and Energy Providers Cut Prices. Major retailers are responding directly to President Trump’s call to lower prices for American families.
Giant Eagle, Walmart, Target, Kroger, Albertsons, Sam’s Club, Meijer, Costco, and H-E-B are collectively cutting prices on thousands of everyday items — with Giant Eagle cutting 10% or more on over 300 products and Kroger announcing its “biggest price cuts in years.”
On prescription drugs, Novo Nordisk slashed Ozempic and Wegovy to as low as $199–$350 per month, while Pfizer is cutting prices up to 85% through TrumpRx.
Energy utilities including Alliant Energy (5-year rate freeze), NiSource ($1.4 billion returned to consumers), and Entergy ($2 billion returned) are delivering meaningful relief on monthly bills. Ford extended employee pricing nationwide; Stellantis offered 0% financing and 90-day deferred payments. ..."

White House Weekly Briefing | August 3–9, 2026

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